L'Oréal-Vitamino Color Spectrum Shampoo

What It Is

A sulfate-free shampoo that gently cleanses while maintaining day 1 color vibrancy for up to 100 days*. *with continued use of vitamino color spectrum classic shampoo, mask, and glass shine serum.

What It Does

Lock in all 5 dimensions of the color spectrum:

• shine, saturation, contrast, tone, and brightness*

• 53% smoother hair**

• 96% stronger hair***

• 56% softer hair****

*Vitamino Color Spectrum system of shampoo + neutralizing shampoo + conditioner + serum

**system of Vitamino Spectrum shampoo, mask, and serum vs. untreated hair

***Vitamino Color Spectrum Shampoo vs. non-conditioning shampoo

****system of Vitamino Spectrum shampoo, mask, and serum vs. untreated hair

What Else You Need to Know

This gentle formula is infused with a nourishing blend of Ferulic Acid, a powerful antioxidant, and Citric Acid, a molecule that helps to reinforce the hair bond network for shine and optimal color results. The luxurious, creamy texture transforms into an easy-to-apply dense foam. Ideal for all types of color-treated hair, especially vivid colors.